Senior Director, Customer Development — Full-Time Position with Exciting growth opportunities

Overview

Responsibilities

• Define and execute a comprehensive Franchise-wide Customer Development strategy across key sectors such as Modern Trade, E-Commerce, Quick Commerce (Q-Commerce), Quick Service Restaurants (QSR), On-Premise channels, Online-to-Offline (O2O), and Travel industries.
• Deliver profitable growth in volume, value, and market share aligned with Annual Business Plans and Long-Range Strategic Plans.
• Lead a cohesive Digital Commerce and Digital Business Strategy integrated into commercial planning.
• Accelerate B2B, E-Commerce, and digital execution frameworks across customer bases and bottlers.
• Navigate and align a diverse ecosystem of over 30 bottlers, ensuring excellence in execution and collaboration across the system.
• Develop strategic, value-driven partnerships in customer and enterprise digital initiatives.
• Lead, coach, and mentor a high-performing senior team while acting as a capability multiplier across Franchise teams.

Requirements

• 15+ years of progressive leadership experience in Fast-Moving Consumer Goods (FMCG) or consumer products sectors.
• Extensive expertise in Customer Development, Commercial Strategy, Digital Commerce, and Operations.
• Demonstrated success in achieving results within complex, multi-market, and multi-partner environments.
• Strong capabilities in people leadership, executive influence, and change management.
• Critical Capabilities:
• General management proficiency with Profit & Loss (P&L) accountability.
• Strategic and systems thinking combined with a robust execution focus.
• Agile mindset and ability to lead change effectively.
• In-depth understanding of customer dynamics, commercial strategies, and digital ecosystems.
• Proficient in data-driven storytelling and executive-level communication.
• Key skills include Business Development, Business Planning, Collaborative Leadership, Communication, Consultative Sales Management, Customer Relationship Management (CRM), Group Problem Solving, Influencing, Long-Term Planning, Operational Assessment, Sales Forecasting, Sales Management, Sales Processes, Solutions Selling, and the Waterfall Model.