Performance Marketing Specialist at Duplo in Lagos

Join Duplo as a Performance Marketing Specialist in Lagos, where you will play a crucial role in transforming financial services. Duplo is dedicated to expanding financial access through its advanced banking-as-a-service platform. In this role, you will be responsible for devising and executing Duplo's paid acquisition strategy across various digital platforms, including Google Ads, Meta, LinkedIn, and X. Your day-to-day activities will involve planning, launching, and optimizing campaigns aimed at generating high-quality leads and driving customer acquisition. You will also manage the entire performance funnel, ensuring a seamless journey from impression to activation. The ideal candidate will have at least 5 years of experience in performance marketing, particularly within fintech, SaaS, or B2B tech. You should possess a strong grasp of B2B marketing funnels and conversion optimization, along with hands-on experience in retargeting and audience segmentation. This full-time position is remote, providing flexibility in your work schedule. If you are passionate about driving measurable results and have excellent analytical skills, this is the opportunity for you. Apply now to join a team that is making a significant impact in the financial services landscape.