Attribution & Tracking Infrastructure:
Own end-to-end setup and maintenance of MMPs (AppsFlyer / Adjust / Firebase)
Ensure accurate attribution across app, web, and offline channels Google Ads, Meta, TikTok, ASA, OEMs, affiliates)
Design and manage deep linking, deferred deep linking, and web-to-app flows
Implement server-to-server postbacks, SKAdNetwork, and privacy-compliant tracking
Key KPIs
Attribution variance < 5%
99%+ event tracking reliability
Experiment velocity
Improved CPI / CVR metrics
Real-time reporting availability
Benefits
25 days paid vacation, Sick & Public Holidays to B2B contractors
Remote (timezone must have significant overlap with CET)
Training & Development budget
Paid company business trips.
Requirements
3-5 years in growth marketing, analytics, or MarTech engineering
Hands-on experience with Adjust, AppsFlyer, Firebase, GA4, GTM, Segment, Meta SDK, TikTok Pixel
Strong understanding of attribution, SKAdNetwork, and event flows
SQL / BigQuery familiarity
Bonus: Python / JS automation skills
Strong cross-functional collaboration.
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Responsibilities
Data Quality & Growth Analytics:
Standardize event taxonomies and support BigQuery pipelines
Build and maintain growth dashboards GA4, Looker, PowerBI, Tableau)
Monitor for tracking breaks, discrepancies, and data drift
Conduct cohort analysis, LTV studies, and CAC diagnostic
Growth Experimentation & Automation:
Support campaign testing and API-based automation
Run A/B tests across creatives, audiences, and channels
Automate budget pacing, performance alerts, and creative tracking
Align events with product and risk milestones
Tooling & Integrations:
Own the MarTech stack MMPs, SDKs, CRM tools, tag managers)
Manage Conversion API integrations
QA tracking during app releases
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